Peter Van MillerWelcome to the online web portfolio of Peter Van Miller. The websites, mobile apps & 3rd-party software that is showcased and/or linked to this site were specifically created for previous clients & employers; for whom I have created various UX/UI designs, artifacts & documentation that have been used to develop the applications and/or products referenced herein.

Rudimental Records

Responsive Website Design

Home / Web / Rudimental Records
AGENCY: Thick Digital Media
CLIENT: Rudimental Records
INDUSTRY: Entertainment

The Project

Music is constantly evolving, and it is paramount that you stay ahead of the curve, sonically. Rudimental Records specializes in songwriting, production, melody, lyrical rewrites, mixing, editing & mastering.

Richard (“2Rude”) Coombs has been a force in Canadian urban music. Born in Toronto (and raised in Jamaica, Washington D.C. & New York City) this producer, performer, songwriter and businessman consistently covers all angles of the music industry with his multi-talented scope.

Constantly reinventing himself, 2Rude is a pioneer within the global urban music scene. His production skills are also displayed in a wide range of popular TV shows, including: “Americas Next Top Model”, “Pimp My Ride”, “Punked” and many more.

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The User Experience

The multi-talented Producer known as “2Rude” offers over 15+ years of industry experience, plus an in-depth understanding of what appeals to the masses, and he prides himself in high-quality service, fast turnarounds, and a reliable ear that you can trust. Whether producing new tracks or helping other artists evolve their talents… at Rudimental Records, their passion is Music.

To engage his music fans, his peers, and decision-makers in the music industry, I designed a music website that showcases 2Rude’s personality as well as his music. I used a video header in the hero section, to create a feeling of excitement & spark interest for the rest of the music website. This combination of static text and motion helps to make site visitors stop and take notice.

Here’s a list of additional site features:

Artist Showcase

See the latest music videos of this award-winning, independent record label. Videos work with YouTube, Vimeo, and HTML5 formats.

Music Services

Rudimental Records provides various industry services related to music production, artist development, audiovisual content, and streaming for a new generation of avid music fans.

Latest News / Blog

Keeps fans up-to-date on the latest news, interviews & PR events.

Parallax & Video Backgrounds

Stylized backgrounds that showcase great, attention-grabbing content, artwork & videos.

Artist Profile Pages

Provides site visitors with relevant information about a specific music artist’s skills, achievements, latest projects with Rudimental Records, and/or videos of their music singles.

E-Commerce Shopping

Site visitors can listen to existing playlists and/or select music tracks to buy from online music platforms. (i.e. Apple iTunes + Amazon Music)

My UX/UI Design Tasks

  • Brainstormed music artwork concepts with 2Rude.
  • Designed artwork for various album covers.
  • Created all site content, copywriting & UX Design.
  • Improved overall site functionality & navigation structure.
  • Low-Fidelity Sketches & UI Mockups.
  • High-Fidelity Wireframes & UI Designs.

UX/UI Designs

UX Design